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Jesse Wilson How A Uni Ski Trip Inspired The Jubel Beer Brand
Oliver Bruce - Entrepreneur & Podcaster

Jesse Wilson How A Uni Ski Trip Inspired The Jubel Beer Brand

Once Jesse could see that his brand and flavour would take off, Jesse left his life in the corporate world and started to scale the brand and business. From living in America as a child and shovelling show to earn some extra pocket money Jesse had very little entrepreneurial heritage but that doesn't seem to have stopped him growing a brand that can now be found in pubs, bars and restaurants across the UK. With Jesse's Dad being a Vicar and his mum a French teacher, how did Jesse build such a strong beer brand with such little knowledge. Jesse graduated from University and ended up working for Mars, this however wasn't for him. An idea he baked up on his Uni ski trip for an 'Apres Beer' kept nibbling away at him, so much so, Jesse was developing the concept of Jubel Beer, the apres beer, alongside his job at Mars. Once Jesse could see that his brand and flavour would take off, Jesse left his life in the corporate world and started to scale the brand and business. With Jesse's background of Mars and PWC, albeit brief, Oliver asks him what the perfect investment deck looks like, and with a recent funding round in 2022 of £2.7million Jesse clearly knows what he's doing! Watch this episode on our NEW website: https://www.successpodcast.co.uk/ Listen on Apple podcast: https://podcasts.apple.com/gb/podcast/success-is-in-the-mind-with-oliver-bruce/id1526266908?i=1000581631883 Listen on Spotify: https://open.spotify.com/episode/5LLfDKO3F8VaRyoyAENNdS?si=d48920566f3848fb Sponsored by Capsule Cover Produced by PinPoint Media Available on all Virgin Atlantic flights via their inflight entertainment
David Abrahamovitch, Founder Of GRIND Coffee Took On The High Street Coffee Chains And Won.
Oliver Bruce - Entrepreneur & Podcaster

David Abrahamovitch, Founder Of GRIND Coffee Took On The High Street Coffee Chains And Won.

GRIND was turning over c£10m but to close it's high street coffee shops overnight. They undertook a pivot and doubled their turnover in less than 12 months! Founder of GRIND Coffee David Abrahamovitch grew up watching his dad build multiple businesses as a child ultimately inspiring him to go it alone. It didn't however start with coffee! Having turned his Dad's business around and pivoted it into new sectors, David speaks to Oliver about how there's a seismic culture shift in today's world about what being an 'entrepreneur' actually is. David started his first 'proper' business at University at aged 22 whilst studying UCL. David and his co-founders found themselves pitching for seed capital around a boardroom table before even graduating, the business he was pitching for capital still trades today. GRIND took on the giants of Costa Coffee and Starbucks and, in time, started to win. Having arranged external investment for GRIND it was still just a side hustle. David ended up jumping ship from his University founded business to go into GRIND full time. It was during the start of the 2019 pandemic that everything changed for David and the GRIND team. GRIND, a business that was turning over c£10m at the time, had no choice but to close it's high street coffee shops overnight, ultimately leading to David exploring new avenues for revenue. It was this world first, D2C compostable pod offering that doubled GRIND’s turnover in less than 12 months to over £20m. Still going strong, GRIND and David are looking to take on the US. Watch this episode on our NEW website: https://www.successpodcast.co.uk/ Listen on Apple podcast: https://podcasts.apple.com/gb/podcast/success-is-in-the-mind-with-oliver-bruce/id1526266908?i=1000580873067 Listen on Spotify: https://open.spotify.com/episode/3r3hdgEBJMTwIMf6yog7mD?si=aea6af055d6345b2 Sponsored by Capsule Cover Produced by PinPoint Media Available on all Virgin Atlantic flights via their inflight entertainment
Andy Shovel Not Every Business Has Takeoff like THIS For Self Proclaimed ‘Uncool’ Entrepreneur
Success Is In The Mind with Oliver Bruce

Andy Shovel Not Every Business Has Takeoff like THIS For Self Proclaimed ‘Uncool’ Entrepreneur

In this live on location recording, Oliver caught up with Andy Shovel co-founder of vegan food brand THIS at their London HQ. A born entrepreneur Andy’s hit the headlines recently for his slightly ‘out there’ marketing stunts, one of which included a life size naked statue of Piers Morgan in Leicester Square with his ‘THIS’ product housed around Piers’ nether regions… That said, the self proclaimed ‘un-cool’ entrepreneur that is Andy, co-created his first business with a group of mates whilst at University. Ironically quite a ‘cool’ clubbing night called ‘cash throw events’ and yes the clue is in the name, it didn’t take off financially but opened Andy’s eyes to the possible. From University to founding a recruitment business which he later exited through to finance, insurance and everything in between Andy has built and sold multiple businesses. Not all of Andy’s business ideas however have succeeded. One such flop was ‘Equity Fish’, a business similar to what Crowdcube is today. Andy left this idea behind after being “outgunned by the legal system” - It didn’t stop there however, Andy also ventured into advertising on escalator handles however, that too also didn’t work… Relentless and not knowing when to stop, Andy has since learnt, thankfully, when to say ‘no’. Clearly however, and contrary to that, he said ‘yes’ at exactly the right time when launching THIS, his most recent business. Having overfunded on multiple occasions and recently rolled out vegan THIS sandwiches into WHSmith and other high street stores, Andy’s vision of a mass market vegan brand is coming to fruition as their current market value is circa £75million.
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